Competitor price monitoring that shows where your online pricing slips.

Competitor price monitoring is the regular tracking of competing products' prices and promotions, so a brand can see where its own prices sit on each platform. Most price monitoring is sold as software that collects prices into a dashboard for the brand's team to check. Nextyn delivers it as a managed service covering three checks: your prices against plan, your prices across platforms, and your prices against rivals.

A Nextyn competitor price monitoring service delivers three outputs: a price accuracy report by SKU and platform, a price gap and competitor comparison, and a promotion visibility summary. Each output is finished work, checked by Nextyn researchers and read against retail buyer and e-commerce manager interviews:

• Price accuracy report: listed prices against the prices you set or agreed
• Gap and competitor comparison: the same product's price across platforms, and rival prices beside yours
• Promotion visibility summary: which promotions shoppers saw, yours and your rivals'

Nextyn tracks competitor pricing by checking three prices for every product in scope: the listed price, the price on each other platform, and the price of the nearest rival product. Nextyn researchers record prices and visible promotions on each platform, and interviews explain why gaps open:

• Price checks on marketplaces, retailer sites and delivery apps, by SKU
• Promotion checks, recording which offers appear to shoppers and where
• Rival price checks on the competing products the client names
• Interviews with retail buyers and e-commerce managers, on why prices drift from plan

Nextyn monitors online prices on the marketplaces, retailer sites and delivery apps that sell a client's category in the United States, the United Kingdom and Europe, among other markets. Platforms, products and competitors are agreed at scoping, so a US-only check and a multi-country European program each get their own list. Nextyn's retail research spans more than 85 countries and over 50 languages, and recent work includes price-point testing for a US product launch.

Nextyn recommends price monitoring at three points: when retail partners complain about prices elsewhere, when margin slips without a clear cause, and before a price change or major promotion. At each point, a platform-by-platform view shows where prices drift and who is undercutting whom. Ongoing checks then catch new gaps before they turn into disputes with retail partners or a race to the lowest price.

A Nextyn competitive pricing analysis runs as a price monitoring project in four steps, and nothing is commissioned until the client approves the plan. The client sees the platform list, check frequency and price before any work starts, and reviews every finding with the Nextyn team.

1. Submit the brief: the SKU list, planned prices, competitors and platforms in scope.
2. Receive a plan within 48 hours: which platforms will be checked, how frequently, who will be interviewed and what the work costs.
3. Approve the plan: checks start only after sign-off.
4. Review the read-out: price checks and interviews read together, showing where sources agree, where they conflict and what is still open.

Nextyn sends a research plan within 48 hours of receiving the brief, stating which platforms and rivals will be checked, how frequently, and what the work costs. The plan sets the length of the first read and the rhythm of later checks, matched to how fast prices move and the number of SKUs and platforms in scope. Nothing is commissioned until the plan is approved.

Nextyn price monitoring is a managed service that delivers the finished comparison and the exceptions that need action, while price monitoring software collects prices into a dashboard for the brand's team. The two do different jobs: software scrapes prices at scale, and Nextyn's service checks them against plan and explains why gaps open.